Day 2 of the summer tradeshow trip. No rest for the wicked. Up early to a breakfast meeting with Vans to talk about secret projects. And as it is impossible to get a cab after 9 me and Peter decided to walk back to our hotel.
A few appointments this day, and with my bag lost and the deadline on Nike spring 2013 we had to split up after the visit to Seek. I had so much fun at Seek that I forgot to take pictures… Not really. But I will tell you that the Our Legacy collection looked decent. Shoes were alright, and there are some really nice pieces of fashion in their clothing line. You can expect to find Our Legacy at Sneakersnstuff any day now.
After that I took refuge to the hotel lobby with my laptop to nail down the Nike sp13 order. There are some true iconic classics within the Nike Air Max range (for example a super nice vintage Nike Air Max 90 Infrared) that will be back and the question was how to fit in a really huge order of those besides the rest of the collection that also looked nice. I think I managed ok. And oh yeah, the Air Jordan 5 Retro will be back for spring 13. In white/blk/fire red. However, Nike changed the rules of Jordan to not letting us order as many as we would want. Not even near as many. So it will be mayhem when we release them this spring.
Done and happy I walked in to the Supra showroom. I think they get my vote for best showroom this time as well. Nice food. Good coffee. Nice people. Shuttle service. What more could you ask for? I know I told you this before. I’m not a skater. But I am also not a hater, and Supra has some nice shoes out.
After Supra we rolled on to the Opening Ceremony x Adidas Originals press event of whatever it was called. Met Umberto and Rachel and the rest of the Adi crew. I love my job. I get to hang out with fun people all the time. The Spring 13 collection is way better than the Fall 12 if you ask me. So much easier to wear. But the second delivery of Opening Ceremony x Adidas Originals fall 12 is not shabby either.
And on to the Wesc x SNS x Vice party. Apparently the party was held in Goebbels old bunker. And apparently it was raining as hell when we started. But never the less. Me and Jonas was up for 2 hours on the decks. And we had a lot of fun. Smart man as I am, I left my phone in a puddle to charge it.. so it was dead for a good 4-5 hours… so no epic pics. But we had an epic time though. Thanks for putting us on WeSC. Let’s do it again soon. Perhaps in a sunnier and warmer place?
Day 3 was more of a sum up. We looked through the OC x Adi collection again to place the orders, and then dinner with Otto to talk more secrets. There was a lot of secret talks this trip. Had the privilege to hang out with our Sneakersnstuff Malmö store manager Tuan for the rest of the afternoon as we both was going to Copenhagen.
Back home it was time for vacation with the family. And the summer of rain and cold was well on it’s way.
Wow – what a pretentious sum up. Well, for what it’s worth I’ve managed to get David ”shitballs” ”nowhitesauce” Wilson to start instagram.
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- That mandatory fallos picture.
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- We threw a party, yeah we threw a party
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- No wonder they lost it. It was camouflaged
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- I hear flowerprint is back in fashion?
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- Careful there Supra – they might loose them camo shoes
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- I think best showroom goes to Supra even this tradeshow. Good food, good people and so on
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- Someone has been doing his push-ups. BEEFCAKE!
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- It was a pressevent, but they would not allow me to take pictures of the clothes. Luckily they had a bunch of tennis rackets that I could take a picture of.
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- Mr soon to head PR in the Americas. Good on ya Måns.
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- Ground rule – if the drinks are free – you take 2. Always 2.
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- Rookie of the year award. Only one drink
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- I know this is Kalle and Måns. Not sure what they are up to though. But I do know Kalle scored 4 goals against Austria in the Innebandy World Cup 2004.
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- Erik was allowed to take pics, so check out the Sneakersnstuff blog for pictures of OC x Adidas
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- Our ”new” adi sales rep. We call him Skethöl. He has yet to master the sarcastic ways of the Sneakersnstuff crew. Meh öööö
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- Random overview picture of the Opening Ceremony x Adidas event
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- And David C Wilson was there. In the flesh so to speak
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- I popped the tag of these for the party in ze bunker
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- My only picture from the actual party. Note to self – don’t leave your phone to charge in a puddle on the ground.
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- Phone got back to normal when I got back to the hotel. Picked up a cocoanut and a pineapple for Thomas
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- Then checked in, ready to go back to the fam in Malmö
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- The mandatory sechs kleine picture. And Otto
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- Plotting and politicing with the adi boys
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- Yes, we are doing billboards now. As you do
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- The design of this is taken from the old Hammarby Basket jerseys of the 70ies.
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- Posting stickers just about everywhere with beefcake
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- Three days, two nights later and I’m back at my inlaws apartment. Kids chillin with their cousin Alicia
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- One of those rare dinners outside the house with no kids with my wife. And Hannes joined for a couple of beers and a laugh
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- And with streetwearstore filter
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- Thank you for taking me out to the golfcourse Johan – let’s do it again soon
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- Actually played 18 holes with this guy before going to Berlin. That was also a treat. See you soon Tomas
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- Other than that – I have just been enjoying the swedish summer with my kids
sneakererik 
